Zoomforth provides you with a detailed view into how individual visitors are engaging with your site—what they're clicking on and how much time they're spending on specific parts of the site. Site visits are found in the Analytics tabs found from the Site Details menu.

To understand how Zoomforth tracks visitor engagement with your sites, watch this video or continue reading the article below:

How to use this information

Using the activity feed, you can understand how visitors are using your sites—where they're scrolling to, where they're dropping off, and what they appear to be most interested in. 

You might use this information to make business decisions—e.g., contact this individual again; send them sales content focusing on feature X rather than feature Y. 

You might use this information to improve your content—e.g., improve the flow of your site, or better direct visitors to important information they might be missing. 

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