The account Stats & Reports Dashboard can be used by administrators to view statistics and download reports covering their entire Zoomforth account.

This dashboard can help you answer questions like: How are your sites are performing in terms of traffic? How long are your visitors staying? Or how are your other team members using Zoomforth?

The analytics data in this dashboard is scoped to your entire account. This is different data from that which is accessible via the Site Details view or the Link Details view, which are scoped to an individual site or link. You can learn more about understanding Site Analytics or Link Visits and Visitors Activity Feed.

Here is what the Account Stats & Reports Dashboard looks like:

What Is Happening with Your Team

To help you quickly grasp what's happening in your account, there are summary metrics at the top of the dashboard. They look like this:

All of the numbers inside the circles are measured over the time period of the selected Date Range set at the top of the site. The numbers underneath the circle reflect the total current amount.

I.e., in the screenshot above this account has 1361 media items in its media library but only 4 of them we're uploaded in the last 50 days.

Number of Sites Created

How many new sites have been created on your account during the selected date range? For reference, you will also see how many sites have been created over the lifetime of the account below this figure.

Number of Sites Edited

How many sites have been edited on your account during the selected date range? For this metric, any time a team member adds a tile, changes text, or deletes something, it counts as an edit. This helps you see how active your team members are in working on sites.

Number of Uploaded Media and Documents

How many uploads have happened on your account during the selected date range? Uploads include any file uploaded to the media library or directly to a site. Underneath, you can see the total uploads through the lifetime of the account.

Number of Newly Identified Visitors

How many new visitors to your sites were identified in the selected date range? A visitor is "identified" when Zoomforth is able to determine their name or email. This can be because you sent the visitor a link built just for them or if you require visitors to enter their name or email.

Number of Active Team Members

How many team members were active in the selected date range? Seeing how your seats are being used, can help you make better decisions about how you are filling those seats.

Visit & Visitors

How many visits are occurring across all of the sites in your account?

A “visit” is any time one of your sites has been loaded by a browser. A "visitor" is how many unique browsers visited your sites—basically equivalent to how many different humans saw your site. A "visitor" may "visit" the same site multiple times.

For example, someone may open your company's site from a link that was sent to them. That person might save the link in their bookmarks. In this scenario the count of "visit" and "visitor" is increased by one since it was their first time seeing this site. If that same day they click their bookmark and return to the site then only the "visit" count is increased by one.

Getting Reports from Zoomforth

You can export Zoomforth data in .csv format from the reporting sections.

The reports are all over a certain period of time which is selected with Date Range fields at the top of the site.

Reports are emailed to the email associated with your Zoomforth account. Reports generally take less than a minute to generate and mail.

Inside each report section you will see a list of column headers. These correspond to the first row in your .csv report. Next to each column header you will see a tooltip information ( i ) icon. Hover over it to learn about the meaning of the data which will be contained in that column—sometimes their are subtleties that can be important to understand.

Site Report

A Site Report contains information about each of the sites in your account. Each row in the .csv report corresponds to one site in your account.

Hover over the tooltip information ( i ) icon next to the column name for more information about the meaning of each column.

Visitor Report

The Visitor Report contains information about the visitors to your sites.

Each row in the .csv report corresponds to one visitor to any of your sites. A visitor might visit many sites, but they would appear as one row.

You can limit the report to include or exclude anonymous users with the checkbox next to the Send Report button.

Hover over the tooltip information ( i ) icon next to the column name for more information about the meaning of each column.

Team Usage Report

The team usage report allows you to understand how the team members of your account are using Zoomforth.

Hover over the tooltip information ( i ) icon next to the column name for more information about the meaning of each column.

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